NISSAN MAGNITE IS THE OFFICIAL CAR OF ICC MEN’S T20 WORLD CUP 2022

NISSAN MAGNITE IS THE OFFICIAL CAR OF ICC MEN’S T20 WORLD CUP 2022

Nissan partners with ICC for the 7th consecutive year | Nissan Magnite is the official car | Virtual Trophy promotion across digital platforms

  • Nissan India associates with ICC for the seventh year in a row
  • Nissan Magnite announced as the official car of ICC Men’s T20 World Cup 2022
  • Nissan to promote the ICC virtual trophy tour online
  • Event held in Australia from October 16 to November 13, 2022
  • Fans can use Instagram & Facebook AR filters for the virtual trophy

Gurugram, 12th October 2022: Nissan Motor India announced its association with the International Cricket Council (ICC) for the seventh successive year as the official sponsor of the ICC Men’s T20 World Cup 2022. The event will be held in Australia from October 16 to November 13, with the Nissan Magnite serving as the Official Car of the tournament.

Commenting on the announcement, Rakesh Srivastava, Managing Director, Nissan Motor India, said, “Nissan is delighted to continue our successful association with one of the most loved sporting events in the world as the official sponsor, with the Big, Bold, Beautiful Nissan Magnite as the official car of the event. The Nissan Magnite continues to be the preferred choice for customers across India and in 15 export markets, making it a natural choice for this role.”

Nissan India will also promote the ICC Men’s T20 World Cup 2022 Virtual Trophy Tour through digital channels. Fans can access the trophy virtually using a 3D Augmented Reality (AR) filter on the official Facebook and Instagram pages of the event. The AR filter allows users to place the trophy anywhere — at home, local cricket grounds, iconic landmarks, and more.

Launched in December 2020, the Big, Bold, Beautiful Nissan Magnite has been “Inspired by India, and Engineered in Japan”. It has seen tremendous customer response with over 1,00,000 cumulative bookings. Nissan recently introduced the “Magnite Red Edition” at an attractive starting price of INR 7.86 lakh.

The Nissan Magnite is currently exported to over 15 countries, with Nepal, Bhutan, and Bangladesh being the latest markets. Since commencing exports in 2010, Nissan India has shipped vehicles from its Chennai plant to 108 countries, including markets in Europe, the Middle East, Africa, SAARC, Latin America, and Australia. In recent years, the company’s key export destinations have shifted from Europe to Middle Eastern markets such as Saudi Arabia, UAE, Oman, Qatar, Bahrain, and Kuwait.

Nissan Motor India Private Ltd. (NMIPL), a wholly owned subsidiary of Nissan Motor Co. Ltd. Japan, was incorporated in 2005. Nissan, along with its global alliance partner Renault, operates a manufacturing plant and Research & Development Centre near Chennai. Nissan’s portfolio in India includes innovative and exciting products like the Nissan Magnite and Nissan Kicks.

Please visit www.nissan.in for more information.

Contact

Komal Sharma

Nissan Motor India Pvt. Ltd.

komal.sharma@email.nissan.in