NISSAN IS THE OFFICIAL PARTNER OF THE ICC MEN’S CRICKET WORLD CUP 2023, CONTINUING FOR THE 8TH YEAR

Gurugram, 12 September 2023: Nissan announced its 8th consecutive year of partnership with the International Cricket Council (ICC) as the Official sponsor for the ICC Men’s Cricket World Cup 2023, taking place in India from October 5 to November 19, 2023. The Big, Bold, Beautiful Nissan Magnite will serve as the Official car of the World Cup.

To celebrate its enduring partnership with ICC and the cricket season, Nissan Motor India introduced the all-new Nissan Magnite KURO Special Edition.

Rakesh Srivastava, MD, Nissan Motor India, said, 'Nissan is pleased to be the Official partner of all ICC tournaments and delighted to have the Big, Bold, Beautiful Nissan Magnite as the Official car of the ICC Cricket World Cup 2023. Introducing the KURO Special Edition commemorates our 8-year partnership, allowing us to engage millions of cricket fans, especially in India where cricket is a festival.'

As the Official partner, Nissan will actively promote the ICC Men’s Cricket World Cup 2023, showcasing the Nissan car at stadiums and through engaging on-ground initiatives nationwide.

Nissan is also promoting the tournament Trophy Tour across multiple cities in India, featuring a 3D trophy in malls. Fans can engage with the world cup trophy, take 360-degree images, and click selfies with the ICC World Cup Nissan Magnite to win tickets.

The Nissan Magnite comes with updated safety features across all variants, including Electronic Stability Program (ESP), Traction Control System (TCS), Hill Start Assist (HSA), and Tire Pressure Monitoring System (TPMS). With these features and a 4-Star Adult Occupant Safety rating by Global NCAP, the Magnite offers superior safety in its segment.

The Big, Bold, and Beautiful Nissan Magnite is exported to 15 global markets, with recent launches in Seychelles, Bangladesh, Uganda, and Brunei. Nissan India has recently shifted primary exports from Europe to Middle Eastern countries including Saudi Arabia, UAE, Oman, Qatar, Bahrain, and Kuwait.

About Nissan Motor India Pvt. Ltd.: NMIPL, incorporated in 2010, is a 100% subsidiary of Nissan Motor Co. Ltd. Japan, serving domestic and export markets with a manufacturing plant and R&D Centre in Chennai. Along with global alliance partner Renault, Nissan has invested $1.8 billion in India, facilitating over 70,000 direct and indirect employment and skilling opportunities. Visit www.nissan.in for more information.